12 Apr Delivering the most relevant messaging
Home delivery services have been a staple in the UK over the last few months. During lockdown we saw everything from toilet paper, home gym supplies and the elusive ‘home-working’ attire suddenly become commodities overnight meaning just one thing – home delivery was essential. For those shielding or working remotely, it still is. It’s also likely that October will see the second wave of COVID-19, which could result in another lockdown. We’re hoping that this is not the case, but for those operating in the home delivery business, keeping fleet messaging up to date should now be considered essential.
Making speedy changes with Agripa
In 2019, 7.5billion food deliveries were made in the UK. This figure has increased by 39% in the last three years, and this figure will likely continue to grow as COVID-19 lingers and families across the UK look to simple pleasures. This is just one example of course. In June, Waitrose reported that it had processed over 150,000 online orders in a single week, doubling the number of orders it was able to process at the start of the year and adding 150 new delivery vans to its fleet. Mintel research also revealed that the online grocery market is forecast to grow by 33% in 2020 to reach an estimated value of £16.8billion. It’s also predicted that 95% of all purchases will be e-Commerce by 2040. With this incredible demand, we appreciate that you cannot afford for your home delivery vehicles to be off the road for prolonged periods whilst your marketing messages are updated.
Our experienced team has worked with large retailers, big household names with commercial fleets, as well as local authorities so we understand the importance of speed. Thanks to our Agripa technology, we can change hundreds of vehicles within a single weekend, UK wide if required.
Protecting air quality
With the increased demand for home delivery services over the last few months, everyone from Amazon and Asda, to the Royal Mail and NHS have been busy recruiting drivers to support their fleet network. The supermarket chain, Iceland, alone has advertised for over 150 delivery driver jobs. However, with an increase in workers comes a natural increase in fleet vehicles and a predicted rise in emission levels. During lockdown, emission savings dropped to 16% from 36%, sparking conversations around the positive environmental impact of COVID-19. So naturally,
Earlier this year, we introduced our ‘pollution eating’ speciality coating, ReactivAir. Powered by PureTi and as NASA-developed technology, it’s made from naturally occurring materials purifying the air by using energy from natural sunlight to breakdown harmful pollutants and odour molecules in the air surrounding the area. Our research estimates that for 10 RGV vehicle livery coated with ReactivAir can offset the air pollution of one truck. Plus, results from Sheffield University show 1 square meter of ReactivAir can take out about 2 g of NOx per day. This means that a single banner can remove the pollution generated from a bus or about 20 cars every single day.